6 Tips for Launching a Successful Channel Newsletter
Your channel’s engagement can be changed almost overnight by a successful newsletter. You can create immediate results with minimal technical setup by building a direct pipeline to your audience. All you need is some consistency and content. For reaching your fans and casual viewers, channel newsletters are a real help. I’ll go over six strategies […]
What Are The Latest Channel Marketing Trends in 2025?
These innovations might completely change how you connect with your customers and help drive the results you’ve been hoping for! When you want to stay ahead, you need to adjust and move with the changes. And it helps you to have a stronger and more connected relationship with your audience. When you follow these patterns, […]
How to Use Maslow’s Hierarchy For Motivating Employees
The elements that drive your team can completely change the way you all work together – and meeting these needs can change the game! I like to connect this idea to the struggles that happen at work. You can create a happier and more productive team when you take care of their basic needs. These […]
Designing an Incentive or Rewards Program
Proper planning is absolutely essential to the success of an incentive program. If you don’t take the time to put together a high-level plan for your entire program, including goals, timelines, expectations, and more, the odds of achieving your intended outcomes are significantly diminished. With that in mind, let’s walk you through each of the […]
What to Look for (and Avoid) in a Bank
Banks and Rewards First things first: Most banks don’t offer custom prepaid and reloadable debit cards. And if they do, they typically don’t offer them for the purposes of offering an incentive program. Sure, there are quite a few options such as American Express gift cards. And if you’re a very small company that isn’t […]
Do I Need a Web Portal for My Rewards Program?
Over the years, we’ve worked with a wide range of clients in devising and implementing incentive programs. These clients have come from a diverse range of industries and niches, and their program needs and strategies have varied widely. But one question that we get all the time from our clients, no matter how different they […]
Incentive Program Best Practices
We’ve gathered a collection of tips and best practices from keeping it fresh to keeping it simple, all designed to help you maximize the ROI of your incentive program. This information is most helpful after reviewing our other articles regarding incentive and rewards programs on our website: What incentives are The concept of behavior modification […]
Rewards Program Launch & Rollout
In this article, we want to address exactly how you can go about launching your rewards program, along with what the rollout process is and what it ought to look like. The most common type of rewards program that we assist clients with is one that’s targeted at independent dealers and sales reps, and that’s […]
Paying Out Third-Party Rewards
One of the most effective types of incentive programs that we’ve seen involves working with channel partners such as third-party dealers and distributors. Why? Well, influencing the behavior of independent sales representatives with traditional means tends to present all sorts of difficulties. They’re not your employees, and you’re not cutting their paychecks. Why should they […]
Tax Implications of Incentive Programs
In some of our other articles, we’ve covered virtually every component related to designing, developing, launching, and running an incentive program. We’ve talked about how and why incentive programs work, the various kinds of programs you might consider implementing, how to work with a bank, the ins and outs of web portals, the advantages of […]
