Quick Answer: SPIFF compliance means structuring direct dealer-rep incentive payments so the manufacturer has written employer consent, tax documentation, correct 1099-MISC reporting at the new $2,000 threshold, state wage-law controls, and hard exclusions for government and healthcare reps before any dollar moves. SPIFF Program Compliance: Staying Legal When Paying Dealer Reps Directly By Claudine Raschi,…
A practical buyer’s guide for manufacturers evaluating channel incentive platforms. Covers the 9 must-have features, red flags to watch for, the build vs. buy vs. managed service decision, and how to model ROI before committing — with real-world case study data.
One of the most effective types of incentive programs that we’ve seen involves working with channel partners such as third-party dealers and distributors. Why? Well, influencing the behavior of independent sales representatives with traditional means tends to present all sorts of difficulties. They’re not your employees, and you’re not cutting their paychecks. Why should they…
